THE MOST POWERFUL LTV SOFTWARE EVER MADE.

Created By Former NASA Software Engineer.

Lifetime Value

Analysis You Can

Actually Use. Finally.

We help million dollar companies scale faster and more profitably through Customer Lifetime Value Analysis.

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See our approach

and full walkthrough

We've Analyzed...

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1,509,419

CUSTOMERS

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2,110,023

LEADS

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1,899

FUNNELS

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$309,266,722

REVENUE

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4,647,745

PAYMENTS

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23,208

PRODUCTS

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12,286

CAMPAIGNS

Companies That Use Our LTV Analysis

By Integrating With

* Additional Integrations Can Be Added Upon Request

How Does LTV Numbers Compare

To Other Tracking Software?

We're not in the business of tearing down our competitors and naming names. Yes, we do have users that have switched from other platforms... but we also have users that are using LTV Numbers alongside other platforms.


We believe there isn't a one size fits all approach and we're not here to say that other platforms are terrible and you should never use them. That's simply not the case.


But we do feel confident in saying that LTV Numbers provides the most powerful, most complete, most accurate, and most useful Lifetime Value Analysis for leads and customers from your ads, affiliates, and emails.


There is nothing else like it when it comes to LTV Analysis.


And LTV Analysis allows you to see exactly how much you can spend to acquire leads and customers, so you can spend more, win the traffic battle, and acquire exponentially more customers at higher margins.


If that's what you're looking for, then you're in the right place and we'd love to help you.

Here Are Some Experiences

From Our Users:

Almost Passive Income

"We have a component in our business called 'The Tools We Use' where we highlight and educate all of our customers on the tools that we use for our business.


And LTV Numbers is a big part of that because there’s no other sort of alternative that we’ve found that can help."

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Ian

Stanley

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Cam

Forrey

Quote

I think this year it could be worth $5-10 million for us, especially with the new offer.


Yeah, everyone who’s at least doing $10,000/month should be using it because you’re going to grow by using it more than what you’re going to spend on it.


You should be able to get your money back pretty easily just by having that data. It’s not really a cost, it’s more of an investment to grow the business.


LTV Numbers allows us to replace a whole group of data scientists, the people that would be pulling the data for us.

Project Brief

Ian Stanley is the author of Confessions of a Persuasion Hitman, a stand up comedian, and the head contributor at Almost Passive Income. As the former Business Development Manager at ClickBank, Cam Forrey has been working with Ian for a while and is now a partner with Ian at Almost Passive Income. They started using LTV Numbers in August of 2019.


They found that seeing LTV has allowed them to see exactly what customers are worth from a specific ad, product, and channel on day 0, 7, 14, 30, 60, and 90. With this type of information, they have been able to make better and more responsible media buying decisions, giving them more confidence in their customer acquisition.


As a result, they've been able to spend more to acquire leads and customers. It's allowed them to move a lot faster and focus on the marketing piece rather than the tactical building-out-funnels process and trying to track them manually. This has opened up more time for them to execute more strategic and long-term thinking.

Live Anabolic

Man, I hate spreadsheets with a passion. And all these little formulas that you put in the documents... it’s just not my thing.


To be honest, I struck gold when I decided to work with you because you guys were the first software that I’ve ever used. I’m glad that I can’t speak more to that because I made the right decision on the first try.

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Joe

LoGalbo

Quote

I never take the time to be like, “Oh how can we dial in these numbers to help us scale further?” So I was the bottleneck of our own company because of that.


[LTV] Numbers almost gives you a grid, almost like a boundary that you can follow, like a path. But without the numbers, I was in literal no man’s land. I didn’t know where I was going now but Numbers helped give me a path forward.


I had a decent idea of the day 1 value but for like our Facebook ads but in terms of the backend stuff, I had no understanding in terms of which emails are doing the best, where’s the revenue coming from, and that’s where LTV Numbers really upped my game in that area.


And I’m not a numbers guy, so the fact that I can look at lines and look at these spreadsheets that are so easy for someone like me to just pick up and be like, “Okay, this is a good day. The data I’m getting here is pointing me in a certain direction, guiding my decision making.” It certainly made a world of difference.


Having these numbers allows us to spend more to acquire a customer. And if you’re more willing to spend more to acquire a customer, chances are that you will be in the game longer or you’re going to be able to acquire more customers from someone who might tap out at a much lower CPA.

Project Brief

Joe started using LTV Numbers back in May of 2020. As he mentioned in his testimonial, we happened to be the first analytics tool that he used to help him interpret his data.


Now, Joe is the type of entrepreneur that is more on the creative side, the offense, the "let's come up with more offers to help our customers" type of guy. On top of that, he's also a copywriter. He is such an expert in these areas, that it seems that numbers might be the only area in which he needs help.


Knowing his 7-day and 14-day LTVs has allowed him to break even on the frontend on day 1 but make a profit on day 14. It's given him more room to spend his money to acquire customers so that he stays in the advertising game longer with even more customers.


As he said, "It’s becoming the thing to have in your business to know your numbers." We could not agree more.

The Personal Trainer Development Center (PTDC)

"And I remember we were talking on the phone, and I was at the grocery store. I was like,


'Okay, I am in if the software does this, this, and this. Like this is what I need it to do and if we do that, we can actually scale up the company because we will know how much we can exactly spend on products.'


And luckily, that’s what it did."

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Jason

Maxwell

Quote

You’ve been a pleasure to work with, because you’ve helped us get everything integrated properly with our software, and you listen to the feedback I need.


But you’re like, “Yeah, I’ll add it to the list.” Then boom, 6 months later, it’s in the software so it actually gets done which is what I really like.


And in terms of the software, I would recommend it for anyone who does paid media or for anyone who has affiliates who are mailing out for offers. Because now, you know, I can give an affiliate or I can pay them this much for a customer and I will make my money back by x date.


I just need to log in for like 5 minutes a week and get these proper numbers that I need to see and then I know, “Okay, we’re on track. We can spend this.” If we want to scale aggressively, we might go in the hole for 3 months but we know in 3 months and 1 day, EVERYTHING after that is gravy, you know, which is perfect.

Project Brief

Jason is the Director of Marketing at PTDC. He started using LTV Numbers in December 2019. Before that, a big thing that they wanted to do was run a lot of paid media. However, the agency that ran it were running it blind. They didn't know what they could spend to acquire customers.


When Jason started working for them, they shut down all of their advertising because they had no idea if they were bleeding money or making it back because there was no tracking whatsoever. Luckily, he knew about LTV Numbers and trusted the math behind the tool because him and Tyler have similar backgrounds.


When Jason started using LTV Numbers, they started understanding how much they can spend on products. In turn, this helped them better scale up the company in the short and long run.

Over 40 Alpha

"It works. I don’t really have to play around too much to get the numbers I need.


They’re basically served in my face.


So I can’t get lost in the data."

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Funk

Roberts

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Mike & Rick

Tielemans

Quote

And so luckily, we found you and what LTV Numbers is doing so now we can easily see the money that goes into this funnel - this is what’s worth on day 0, day 30, day 60, day 90 which is helpful when you have a $1 trial for 30 days...


And they don’t convert for 30 days so we actually need to know what those numbers are from the day we’re spending which was possible with you guys.


The software platform works, it gives you what you need, and when you happen to not understand or you have questions about the possible rabbit holes you can go down, then you’re always there to help out and give support and it just works.


It’s the only thing out there I’ve seen that you can trust the numbers and plan a course of action from there. 10/10! Two thumbs up! A gold star!

Project Brief

Funk Roberts is the guy people go to to help men in their 40s, 50s, and 60s transform their bodies, lose fat, and build muscle. And the Tielemans twins, Mike and Rick created the Over 40 Alpha System with Funk. They started using LTV Numbers in August 2019.


Their business's data is particularly interesting to look at. Since some of their products are on a subscription-based payment, we get to see increases in their Lifetime Value (LTV) every month, i.e. every 30 days. Being able to visualize this trend exactly allowed them to hone in on how to maximize their monthly revenue to increase their LTV.

Atkinson Media Group

"The biggest thing is just the high picture overview and being able to let go more. Knowing that our customers are going to be worth x, y, z is very liberating."

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Jamie

Atkinson

Quote

With LTV [Numbers], the biggest thing that I love about it is that it’s so simple. You log in, you press a button, and it gives you the data. At a glance, I can easily know what’s happening with my funnel, with my team, and it just makes it so much easier to make decisions.


If you’re a marketer, if you’re a funnel nerd, if you’re into direct response marketing at all, this is one of the biggest things that you can focus on that’s just going to make your life so much easier.


I think a technical term for this is "this is totally badass". I’m really excited that Jamie’s invested in and has this type of data. This is super powerful and we’re excited to leverage it. And truly, there’s no end to the amount of analysis that we can do.

Project Brief

Jamie is the Founder of Atkinson Media Group and is one of our more recent users. We were introduced to him in November 2020 and at the time, he was terrified of spending money on his ads because he didn't know if there was going to be any outcome from that.


He mentioned that he had a difficult time knowing which numbers to use and follow when trying to use other tracking tools online. Ever since using LTV Numbers, he's been able to understand how much his customers are worth even with so many different pricing points. The tool has helped him see on where he needs to focus his time and energy while getting rid of a mindset block of not knowing how much money to spend on his advertising.


Jamie has had some major success with the tool, one of which is his webinar product. He managed to add approximately $400 more per person in LTV after 90 days. This means each of his customers are worth $400 more after 90 days!

Looking For Graphs Like These?

Lifetime Value (LTV) Graph Showing

Multiple LTV Growth Over 90 Days

Lifetime Revenue (LTR) Graph Showing

Multiple LTR Growth Over 90 Days

Average Order Value (AOV) Graph Comparing Funnel Performance Across 5 Different Ad Campaigns

Revenue Graph Comparing Funnel Performance Across 5 Different Ad Campaigns Cumulatively

Time To First Order Graph Comparing Funnel Performance Across 5 Different Ad Campaigns Over 90 Days

Acquisition Graph Comparing Number Of New Customers (Top) And Number Of Payments (Bottom) Across 5 Different Ad Campaigns

Acquisition Graph Comparing Number Of Orders (Top) And Number Of Leads (Bottom) Across 5 Different Ad Campaigns

Acquisition Graph Comparing Number Of Repeat Customers (Top) And Total Number Of Customers Customers (Bottom) Across 5 Different Funnels

Lifetime Value Gain Graph Under Path/Backend Analysis For A Specific Funnel

Lifetime Revenue Gain Graph Under Path/Backend Analysis For A Specific Funnel

Overview Of Table That Compares Different Metrics Across Different Funnels

Overview Of Table That Displays LTV Of Day 0, 7, 14, 21, 30, 45, 60, 90, And Max Across Different Products

Overview Of Table That Displays LTR Of Day 0, 7, 14, 21, 30, 45, 60, 90, And Max Across Different Channels

Meet The Leadership Team

Tyler Ryan

Most known for being the former NASA Software Engineer, Tyler founded LTV Numbers in 2019, with the intention of helping ClickFunnels users scale responsibly and quickly using their Customer Lifetime Value Analysis.


He has then expanded the tool's capabilities to which it can now integrate with several other platforms that many large-scale businesses use. Prior to LTV Numbers, Tyler started two other businesses and helped business owners build funnels for a few years (on top of working at NASA).


Tyler holds a Master of Science in Mechanical Engineering and a Bachelors of Science in Physics from the University of California, Los Angeles (UCLA) where he focused on structural mechanics and finite element analysis.

Greg Writer

Greg has over 35 years of experience in corporate finance, capital formation, executive level management, mergers & acquisitions, software development, licensing & distribution, and sales & marketing and is often referred to as “The Entrepreneur’s Best Friend”.


Greg has spent over 15 years coaching thousands of entrepreneurs in the areas of marketing, capital formation, business acceleration and revenue optimization.


Now as the CEO of Launch Cart he’s on a mission to make eCommerce, product sourcing, and fulfillment simple, and affordable for entrepreneurs & merchants worldwide.


Launch Cart is a tech company creating a better, faster, higher converting eCommerce platform, using a FREEmium go to market strategy, with an integrated Ready-to-Sell B2B Marketplace that will lower the barrier of entry worldwide for tens of millions of entrepreneurs to build an online eCommerce business.

Austin Ng

Austin was introduced to LTV Numbers shortly after it was founded. Austin has, since then, contributed to the development of the tool's user interface, the functionality, and the mathematics behind it. On top of being the Chief Mathematician of LTV Numbers, he co-manages the operations of the company alongside Tyler.


He may seem young, but he's got an entrepreneurial spirit and an eye like none other. Austin is a fresh graduate from the University of California, Los Angeles with a Bachelors of Science (B.S.) in Financial Actuarial Mathematics.

Bryan Houser

Bryan Houser graduated from UC Santa Barbara with a degree in physics, and prior to LTV Numbers, built websites, marketing funnels, and managed all the technological integrations for many 7 and 8-figure businesses, and received the prestigious Clickfunnels 2 Comma Club Award for his work.


His life mission is to help people find inner peace.

Rudy Mawer

Rudy Mawer joined LTV Numbers as a partner in 2021 when his quest for full data analytics and tracking software finally came to an end.


He is a serial entrepreneur who built 4 multi-million $ businesses with over 80 employees and staff.


Rudy is currently an advisor to LTV Numbers.

See How LTV Numbers Contributes to Climate Change

LTV Numbers has been extremely passionate about combatting climate change from day one. As a result, the LTV Numbers team has done their best to contribute to combatting climate change. We've joined a growing community of Stripe users committed to carbon removal and scaling technologies to combat climate change through Stripe Climate. And currently, LTV Numbers is contributing 1% of our revenue to fund carbon removal.

Go check out what we're doing below!

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* Earnings and income representations made by Tyler Ryan, and LTVnumbers.com and their advertisers/sponsors (collectively, "LTV Numbers") are aspirational statements only of your earnings potential. These results are not typical and results will vary. The results on this page are OUR results and from years of testing. We can in NO way guarantee you will get similar results.